TÜRKÇE
More
    HomeAbout Erkan TerziMarketing ProjectsWash and Have Fun with TwinWash!

    Wash and Have Fun with TwinWash!

    Published on

    With the basic projects we prepared for the promotion of LG TwinWash product, we want to increase both product exposure and interaction rate with great gifts. In this context, we started 2 digital content works and 2 advertisement works including media management in the same month.

    With the basic projects we prepared for the promotion of LG TwinWash product with Facebook data ad management targeting, we want to increase both product visibility and interaction rate with great gifts. In this context, we started 2 digital content works and 2 advertisement works including media management in the same month. We activated promotion for LG Premium Shops for the user; 4 special targeted ad categorization for GDN and the following 2 content digital works.

    The results are quite pleasing; a 6-fold increase in terms of products; and a great rise in the world ranking, ranking 3rd among all countries.

    With 5 Questions 5 Answers, we directed our LG TwinWash questions to our users. 4 questions are multiple choice and the last question is open-ended. Users who answer all questions about LG TwinWash correctly and give the most different answer to the last open-ended question will win gifts.

    Our Practical Knowledge contest with LG is special for moms. We asked users to send us the most practical information they know about laundry. The most valuable practical information will of course win the best washing machine LG TwinWash.

    We received tens of thousands of entries for both contests. In addition to these two content projects, we will also be finalizing the Do it Now! project.

    Subscribe

    spot_imgspot_img

    MARKETING BOOKS

    What you need to win your digital war

    Book - What you need to win your digital war: Strategic Digital Marketing Plan...

    Behavior Marketing

    Book - Behavior Marketing Amazon Kindle in English / Kobo in English and...

    Is your brain telling you lies?

    Book - Is your brain telling you lies: Neuro Marketing in Communication Amazon Kindle...

    Win your marketing war with strategy

    Book - Win your marketing war with strategy: Strategic Marketing & Plan Amazon Kindle...

    Learn Real Digital World

    Book - Learn Real Digital World: Digital MarketingAmazon Kindle in English - 2025 /...

    Latest articles

    A New Era for Marketing Teams with ChatGPT

    In today’s digitalized world, we live in an era where marketing teams are racing...

    Cognitive Biases That Influence Our Decisions and Their Impact on Marketing

    Every in-depth analysis of consumer behavior repeatedly reveals a simple truth: people often make...

    Google Marketing Live 2025, Ushering in the AI-First Era of Digital Marketing

    On May 21, 2025, Google hosted its annual Google Marketing Live (GML) event, unveiling...

    You can share all contents with source and Erkan Terzi's name.

    "All rights reserved for the content's use, and any unauthorized use is prohibited." If you wish to publish or use some ideas and information any content or article in your documents, please contact Erkan Terzi for further information and permissions.

    More like this

    A New Era for Marketing Teams with ChatGPT

    In today’s digitalized world, we live in an era where marketing teams are racing...

    Cognitive Biases That Influence Our Decisions and Their Impact on Marketing

    Every in-depth analysis of consumer behavior repeatedly reveals a simple truth: people often make...

    Google Marketing Live 2025, Ushering in the AI-First Era of Digital Marketing

    On May 21, 2025, Google hosted its annual Google Marketing Live (GML) event, unveiling...