As artificial intelligence (AI) continues to evolve, it's rapidly transforming the marketing landscape. While AI opens new possibilities for efficiency and scale, it also raises an uncomfortable question: which marketing roles will become obsolete? The answer is not just a prediction—it’s already happening. The Automation Wave:...

Artificial Intelligence (AI) has become integral to the marketing world, embedding itself into operations, decision-making processes, and strategic planning. Rather than viewing AI as a competitor, it's essential to recognize it as a powerful ally that enables marketers to think more strategically, unleash creativity,...