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    Behaviour Marketing

    Analyzing the Buying Behavior

    As a company, isn’t our ultimate goal to sell as many products as possible or offer services to numerous clients? After all, we’re not running a charity. We need to sell and make money. Ultimately, brand valuation, after-sales services, and benefit-oriented tools all serve...

    Understanding the Customer Mind and the Role of the Subconscious

    The breakthroughs in psychology and sociology during the 19th century brought concepts into our lives that continue to influence modern times. However, many of the ideas proposed during that era were rooted in the subjective observations of scientists and their patients, which led to...
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    The Red Net Illusion: A Lesson in Ethical Behavioral Marketing

    In my previous article, we emphasized that marketing is "a scientific discipline designed to...

    Marketing – A Scientific Discipline at Its Core

    Marketing is far more than the art of promoting products; it is a true...

    Consumer Purchase Behavior Analysis in Behavioral Marketing with Adler and Freud

    Behavioral marketing seeks to understand the deep psychological foundations behind consumer purchasing behavior. When...

    Latest articles

    Branding & Sales on Social Channels

    Promotional efforts on social channels have become a powerful tool in behavior marketing. These...

    The Marketing Jobs AI Will Replace

    As artificial intelligence (AI) continues to evolve, it's rapidly transforming the marketing landscape. While...

    Which Jobs Will Artificial Intelligence Support in Marketing?

    Artificial Intelligence (AI) has become integral to the marketing world, embedding itself into operations,...

    Analyzing the Buying Behavior

    As a company, isn’t our ultimate goal to sell as many products as possible...