Book – Win your marketing war with strategy: Strategic Marketing & Plan
Amazon Kindle in English – 2025 / Third Edition

Unlock the power of strategic thinking in today’s competitive business world. In this fully updated third edition, globally respected marketing expert Erkan Terzi delivers a comprehensive roadmap for marketers, entrepreneurs, and business leaders seeking to build and sustain successful brands in an age of rapid digital transformation.

Whether you’re launching a new product, redefining your brand, or navigating market disruptions, Strategic Marketing Plan provides proven frameworks, real-world insights, and step-by-step strategies to help you:

• Design data-driven marketing campaigns
• Integrate traditional and digital marketing channels effectively
• Analyze market penetration and customer loyalty using the Double Jeopardy Law
• Build emotional connections with consumers through behavioral insights
• Adapt your marketing strategy for local and global market dynamics

Drawing on 24+ years of hands-on experience and academic research, Erkan Terzi blends analytical rigor with practical execution. From AI-enhanced decision-making to brand storytelling and loyalty programs, this book is your strategic playbook for long-term growth.

Ideal for:

• Marketing professionals
• Business owners
• Brand managers
• MBA students and educators
• Strategic consultants

Take your marketing to the next level.
Start your strategic journey today.

Book Information:

• Publication date ‏ : ‎ May 14, 2022
• Update date : May 3, 2025
• Language ‏ : ‎ English
• File size ‏ : ‎ 4660 KB
• Text-to-Speech ‏ : ‎ Enabled
• Screen Reader ‏ : ‎ Supported
• Enhanced typesetting ‏ : ‎ Enabled
• X-Ray ‏ : ‎ Not Enabled
• Word Wise ‏ : ‎ Enabled
• Print length ‏ : ‎ 134 pages
• Lending ‏ : ‎ Enabled
• Price : $ 8.99