Marketing Books
Behavior Marketing
Book - Behavior Marketing Amazon Kindle in English / Kobo in English and Turkish - 2025 / Third EditionUnlock the Psychology Behind Every Purchase.In Behavioral Marketing, global marketing strategist Erkan Terzi takes you deep into the human mind to uncover how emotions, habits, social...
Marketing Books
Is your brain telling you lies?
Book - Is your brain telling you lies: Neuro Marketing in Communication Amazon Kindle in English - 2025 / Third EditionUnlock the secrets of the human brain and discover how modern marketing truly works.In this powerful third edition of Neuro Marketing in Communication, global marketing...
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Marketing Books
Learn Real Digital World
Book - Learn Real Digital World: Digital MarketingAmazon Kindle in English - 2025 /...
Marketing Books
Creative Brand Marketing
Book - Creative Brand Marketing: Why You Don't Have Branding Amazon Kindle in English...
Marketing Books
Win your marketing war with strategy
Book - Win your marketing war with strategy: Strategic Marketing & Plan Amazon Kindle...
Activities
Honored to Join Fast Company’s Marketing Council
As the world of marketing continues to evolve with new developments each day, it's...
Activities
“Behavioral Economics” on EcoTurk TV
This week, I had the pleasure of appearing on the "Behavioral Economics" program on...
Activities
Pioneering Digital Communication Integration Systems in Defense
As the defense sector embarks on a new era where digital transformation becomes paramount,...
Marketing Projects
How Digital Truck Raised Cancer Awareness at Las Vegas!
In today's digital age, marketing has evolved beyond traditional methods. Creative and impactful advertising...
Marketing Projects
Shaping the Future: It’s Curved Screen Campaign in Broadway
In the bustling heart of Broadway, amidst the iconic skyline and the endless stream...
Activities
New Book – Uncovering the Dark Side of Technology: ‘Secret of Digital Slavery’
Marketing professional and technology expert Erkan Terzi has just released his latest book, "Secret...
Activities
Transform Your Marketing Strategy with Erkan Terzi’s Comprehensive Guide, ‘Behavior Marketing’, Second Edition
Erkan Terzi, renowned marketing professional and expert, has released the second edition of his...
Activities
Professional Business Life After Graduation / Istanbul University
Erkan Terzi, a renowned business professional and expert in the field, recently conducted a...
Activities
Personel Branding / OSTIM Technical University
Massive Bio CMO Erkan Terzi met with students at OSTİM Technical University. Terzi emphasized the importance...
Latest articles
AI & Next Generation Marketing
Who Poses a Greater Threat: Humans or Artificial Intelligence?
In a world rapidly driven by digitalization, data has become as valuable as gold....
Behaviour Marketing
Cognitive Biases That Influence Our Decisions and Their Impact on Marketing
Every in-depth analysis of consumer behavior repeatedly reveals a simple truth: people often make...
AI & Next Generation Marketing
A New Era for Marketing Teams with ChatGPT
In today’s digitalized world, we live in an era where marketing teams are racing...
Trend In Marketing
Google Marketing Live 2025, Ushering in the AI-First Era of Digital Marketing
On May 21, 2025, Google hosted its annual Google Marketing Live (GML) event, unveiling...
