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    Publications

    Honored to Join Fast Company’s Marketing Council

    As the world of marketing continues to evolve with new developments each day, it's essential for industry leaders to come together, exchange ideas, and set the trends for the future. In this regard, Fast Company Turkey has established the Marketing Council, providing a significant...

    Technopat / Behavioral Marketing Book, Available January 2022

    The Behavioral Marketing book written by Erkan Terzi is getting ready to take its place on the shelves in January 2022 with the contributions of Efil Publishing House. About the book that deals with the digitalized marketing world… Click for details and full news…
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    Keep exploring

    HWP “Behavioral Marketing” Will Be On Sales In January!

    Undoubtedly, Erkan Terzi is one of the names that people in the technology sector...

    AA / Interest in consumer electronics increased in the Covid-19 period!

    LG Turkey Marketing Manager Erkan Terzi stated that the time spent at home has increased...

    LG Turkey chooses its communication agency!

    Mediacat / 05.03.2021. The agency that will carry out LG Turkey's integrated communication services...

    Brand Identity / BrandMap

    BrandMap - 01.12.2020 / Brand Identity

    Technologies That Make Life Easier At Home! / Digital Age

    Digital Age - 21.12.2020 / We talked to LG Electronics Turkey Marketing Manager Erkan...

    We Will Launch Unique Projects / Capital & Ekonomist

    Capital - 02.11.2020 / We Will Launch Unique Projects

    Protect Your Child From The Virtual Environment / Milliyet Akdeniz

    Milliyet Akdeniz - 30.04.2020 / Protect Your Child From The Virtual Environment

    Leading the Digital Age / Economic Solution

    Economic Solution - 01.02.2020 / Leading the Digital Age.

    Marketing Communication / Brand Map

    Brand Map - 1.1.2020 - Marketing Communication

    Dominating the TV Market in Turkey / Digital Age

    Digital Age - 01.11.2019 / In two years, Ultra HD will dominate the Turkish...

    A South Korean Tale / Para

    Para Dergisi - 27.10.2019 / A South Korean Tale!

    South Korean Technology Giant / Akşam

    Akşam Gazetesi - 22.10.2019

    Latest articles

    AI Speaks, but Humans Are Disappearing

    With the rise of artificial intelligence, the nature of the internet is undergoing a...

    The Power and Evolution of Word-of-Mouth (WOM) Marketing

    In the realm of modern marketing—especially with the growing importance of social engagement and...

    The Social Chaos Power of Social Media

    It is necessary to examine how social media can trigger individuals’ emotional and psychological...

    Branding & Sales on Social Channels

    Promotional efforts on social channels have become a powerful tool in behavior marketing. These...