Publications

Keep exploring

Honored to Join Fast Company’s Marketing Council

As the world of marketing continues to evolve with new developments each day, it's...

Technopat / Behavioral Marketing Book, Available January 2022

The Behavioral Marketing book written by Erkan Terzi is getting ready to take its...

HWP “Behavioral Marketing” Will Be On Sales In January!

Undoubtedly, Erkan Terzi is one of the names that people in the technology sector...

AA / Interest in consumer electronics increased in the Covid-19 period!

LG Turkey Marketing Manager Erkan Terzi stated that the time spent at home has increased...

LG Turkey chooses its communication agency!

Mediacat / 05.03.2021. The agency that will carry out LG Turkey's integrated communication services...

Brand Identity / BrandMap

BrandMap - 01.12.2020 / Brand Identity

Technologies That Make Life Easier At Home! / Digital Age

Digital Age - 21.12.2020 / We talked to LG Electronics Turkey Marketing Manager Erkan...

We Will Launch Unique Projects / Capital & Ekonomist

Capital - 02.11.2020 / We Will Launch Unique Projects

Protect Your Child From The Virtual Environment / Milliyet Akdeniz

Milliyet Akdeniz - 30.04.2020 / Protect Your Child From The Virtual Environment

Leading the Digital Age / Economic Solution

Economic Solution - 01.02.2020 / Leading the Digital Age.

Marketing Communication / Brand Map

Brand Map - 1.1.2020 - Marketing Communication

Dominating the TV Market in Turkey / Digital Age

Digital Age - 01.11.2019 / In two years, Ultra HD will dominate the Turkish...

Latest articles

Cognitive Bias in Marketing: How Consumers Really Decide

Marketing has never been purely about logic. While brands often assume consumers make rational...

The End of the Blue Links

How AI-First Search Is Rewriting the Rules of Visibility in 2026For most of the...

The AI-First Search Era?

A silent but powerful shift has been reshaping the digital landscape in recent years....

How to Train Your ChatGPT?

Today’s data clearly shows that artificial intelligence is on the verge of disrupting Google...

AI Hallucination Cases, The New Reality Distortion in a Digital World

Artificial intelligence has penetrated every aspect of our lives in recent years. It operates...

Who Poses a Greater Threat: Humans or Artificial Intelligence?

In a world rapidly driven by digitalization, data has become as valuable as gold....

Cognitive Biases That Influence Our Decisions and Their Impact on Marketing

Every in-depth analysis of consumer behavior repeatedly reveals a simple truth: people often make...

A New Era for Marketing Teams with ChatGPT

In today’s digitalized world, we live in an era where marketing teams are racing...