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    Behaviour Marketing

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    Behaviour Marketing

    Cognitive Biases That Influence Our Decisions and Their Impact on Marketing

    Every in-depth analysis of consumer behavior repeatedly reveals a simple truth: people often make...
    Behaviour Marketing

    Analyzing the Buying Behavior

    As a company, isn’t our ultimate goal to sell as many products as possible...
    Behaviour Marketing

    Understanding the Customer Mind and the Role of the Subconscious

    The breakthroughs in psychology and sociology during the 19th century brought concepts into our...
    Behaviour Marketing

    The Red Net Illusion: A Lesson in Ethical Behavioral Marketing

    In my previous article, we emphasized that marketing is "a scientific discipline designed to...
    Behaviour Marketing

    Marketing – A Scientific Discipline at Its Core

    Marketing is far more than the art of promoting products; it is a true...
    Behaviour Marketing

    Consumer Purchase Behavior Analysis in Behavioral Marketing with Adler and Freud

    Behavioral marketing seeks to understand the deep psychological foundations behind consumer purchasing behavior. When...

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    AI Hallucination Cases, The New Reality Distortion in a Digital World

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    Who Poses a Greater Threat: Humans or Artificial Intelligence?

    In a world rapidly driven by digitalization, data has become as valuable as gold....
    Behaviour Marketing

    Cognitive Biases That Influence Our Decisions and Their Impact on Marketing

    Every in-depth analysis of consumer behavior repeatedly reveals a simple truth: people often make...
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    A New Era for Marketing Teams with ChatGPT

    In today’s digitalized world, we live in an era where marketing teams are racing...
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    Google Marketing Live 2025, Ushering in the AI-First Era of Digital Marketing

    On May 21, 2025, Google hosted its annual Google Marketing Live (GML) event, unveiling...
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    AI Speaks, but Humans Are Disappearing

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