World Newspaper / Dünya Gazetesi – 24. 12.2022 – Massive Bio, a leader in AI-powered cancer clinical trial enrollment, announced the addition of a senior executive to its management team.
Erkan Terzi, who started as Marketing Manager in May, has been promoted to Chief Marketing Officer (CMO). Erkan Terzi will report to CEO and co-founder Selin Kurnaz and will work with co-founders Arturo Loaiza-Bonilla and Çağatay Culcuoğlu to lead and drive Massive Bio’s product and growth strategy.
Terzi brings solid leadership experience and a strong legacy of success to the company. Terzi oversees creative and brand marketing, advertising, public relations, product management, digital marketing and business intelligence.
Erkan Terzi has extensive experience developing and managing innovative marketing programs for many leading brands, including Allianz, Comcast Spotlight, LG Electronics and Aselsan, and has led Massive Bio through a period of successful growth. Terzi has also published books on marketing.