Strategy
Articles on focus, positioning, and sustainable growth.
Aselsan·14 Ocak 2022·ProjectProject
Public Relations Valuation Project
The calculation of the news value of the content published by brands by the press has become more difficult with the increase in the number of digital channels.
The calculation of the news value of the content published by brands by the press has become more difficult with the increase in the number of digital channels. The correct calculation of this valuation, which is the biggest problem, was realized within the scope of this project.
At the same time, social media channels are also included in this scope.
AI technologies and automation systems are being configured within the scope of this project.
This project work is also ongoing.