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Anadolu Ajansı·6 Eylül 2021·PressInterview
Interest in Consumer Electronics Rose During the COVID-19 Period
LG Türkiye Marketing Director Erkan Terzi noted that as more time was spent at home, interest in consumer electronics increased and brands saw positive results at the point of sale.
LG Türkiye Marketing Director Erkan Terzi noted that during the COVID-19 period people spent more time at home and could carry out more research on products, adding, "This situation provided a positive return at the point of sale for brands in the consumer electronics segment."
Speaking to an AA correspondent, Erkan Terzi pointed out that consumer habits changed during the COVID-19 period and said: "I agree with the notion of a new world order. There are some very interesting figures. In Türkiye, the digital media advertising space…"