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Chip·14 Kasım 2019·PressNews

A World of Privileges: "LG Club+" Has Launched!

LG Türkiye has launched the LG Club+ programme, which offers exclusive privileges to its customers. Erkan Terzi explained that the programme aims to increase LG customers' satisfaction.

Chip Magazine / 14.11.2019 — LG Electronics (LG) customers now gain priority access and discount privileges across many areas — from fashion to cosmetics, from automobiles to fast-moving consumer goods — in addition to the many privileges they already enjoy on technology-leading LG products. These opportunities are offered through LG Club+, which has been developed specifically for LG users.

As a brand-new platform full of distinctive privileges exclusive to LG customers, LG Club+ members gain access to a wide range of benefits, including priority information about LG products, special discounts on LG products, campaigns exclusive to LG Club+, exclusive service advantages, priority participation in LG customer experience programmes and LG Club+ discounts from dozens of partner brands.

Providing information about LG Club+, LG Electronics Türkiye Brand Marketing Director Erkan Terzi said: "As LG Türkiye, we want to develop innovative programmes that offer distinctive advantages to LG customers in particular. The LG Club+ programme is just one of these efforts. Through this programme, our customers benefit not only from exclusive discounts and campaigns on LG products but also from many additional privileges such as priority product information and after-sales service support. They can also take advantage of campaigns and discounts from the most select brands through our partnerships. Our priority is to increase the satisfaction of our LG customers and to raise the quality of the global LG brand to the highest level in every area."

Designed as a platform packed with advantages, LG Club+ offers various campaigns and discounts at LG Brand Shops and many partner brand stores. Users who wish to become members of LG Club+ should visit www.lg.com/tr and fill out the relevant form. Once their membership is activated, users step into LG's world of advantages.

Erkan Terzi continued: "With LG Club+, LG Türkiye wants to add new value for its customers. When LG customers buy an LG product, they step not only into superior technology but also into a very special 'world of privileges.'"

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        Author of books published in 12 countries. Writing on marketing strategy, digital transformation, and thought leadership. Founder of InMola.

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