Strategy
Articles on focus, positioning, and sustainable growth.
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Articles on focus, positioning, and sustainable growth.
Notes on brand identity, communication, and premium management.
Articles on AI, data, and digital transformation.
Articles on behavioral marketing, cognitive biases, and consumer psychology.
The 27 October 2019 issue of Para magazine told LG Türkiye's success story under the title "A South Korean Fairy Tale."
Para — 27.10.2019 / A South Korean Fairy Tale!
The October 2019 issue of Para magazine brought to readers LG Türkiye's growth story in the market and Erkan Terzi's marketing commentary under the title "A South Korean Fairy Tale."
